Bigen
Bigen
When you color your hair, you want great color that is rich and vibrant, but not at the expense of your healthy strands. Sometimes dyes can be a little too harsh and cause damage thanks to many brands using ammonia or peroxide in their formulas. With a commitment to giving you healthy color you can feel good about, HOYU Bigen brings you a line of hair dyes that are gentle, non-irritating, and non-damaging to your tresses while still giving you the rich color you rightfully deserve.
As a premium manufacturer of safe, non-toxic hair dyes, HOYU Bigen has not only earned the largest market share in Japan, but is also one of the leading providers of hair color and hair care products in more than 70 countries making it a true global favorite. As an ambassador to the joys of hair coloring, their slogan “COLOR YOUR HEART” expresses their desire to add dimension to people’s lives through an extensive line of innovative hair color and hair care products. With a strong business background and an unending passion for coloring and caring for hair, the brand proudly marked its 110th anniversary in February 2015 and shows no signs of slowing down anytime soon. Determined to stay ahead of the latest trends, HOYU Bigen products are always featuring new innovations while staying true to the formulas that made them a mainstay in millions of women’s hair care routines.
Our selection of HOYU Bigen products features an array of colors to choose from. Whether looking to go darker or lighter, this collection has an option for you. Free from harmful ingredients and loaded up with hydrating additions such as honey, beeswax, sunflower oil, and more, these formulas are the perfect way to get healthy, radiant color without damage. They offer impressive gray coverage, too. Best of all, the applicator style bottle makes it easy to apply the product without making a mess so it is hassle-free. Add this vibrant option for safe color to your look today.
When you color your hair, you want great color that is rich and vibrant, but not at the expense of your healthy strands. Sometimes dyes can be a little too harsh and cause damage thanks to many brands using ammonia or peroxide in their formulas. With a commitment to giving you healthy color you can feel good about, HOYU Bigen brings you a line of hair dyes that are gentle, non-irritating, and non-damaging to your tresses while still giving you the rich color you rightfully deserve.
As a premium manufacturer of safe, non-toxic hair dyes, HOYU Bigen has not only earned the largest market share in Japan, but is also one of the leading providers of hair color and hair care products in more than 70 countries making it a true global favorite. As an ambassador to the joys of hair coloring, their slogan “COLOR YOUR HEART” expresses their desire to add dimension to people’s lives through an extensive line of innovative hair color and hair care products. With a strong business background and an unending passion for coloring and caring for hair, the brand proudly marked its 110th anniversary in February 2015 and shows no signs of slowing down anytime soon. Determined to stay ahead of the latest trends, HOYU Bigen products are always featuring new innovations while staying true to the formulas that made them a mainstay in millions of women’s hair care routines.
Our selection of HOYU Bigen products features an array of colors to choose from. Whether looking to go darker or lighter, this collection has an option for you. Free from harmful ingredients and loaded up with hydrating additions such as honey, beeswax, sunflower oil, and more, these formulas are the perfect way to get healthy, radiant color without damage. They offer impressive gray coverage, too. Best of all, the applicator style bottle makes it easy to apply the product without making a mess so it is hassle-free. Add this vibrant option for safe color to your look today.